Top Tech Ads of 2012 | FreshGigs.ca
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Top Tech Ads of 2012

In December of last year (yes, that’s 2012), Adweek published a post called “10 Most Watched Tech Ads of 2012”.

In the post they embedded 10 ads that received the most views, which Visible Measures who tracked all this defines as “combination of paid, owned and earned media performance.”

Advertising is first about capturing attention and interest. It needs to resonate and stir up emotions – such as laughter, happiness, sorrow or anger.

These are ‘winning’ ads. So are they amazing? Do they deserve to be watched over 70 million times (as the Samsung ad in the #1 spot was)? Or do they just plain suck?

What are your thoughts?

Advertising is first about capturing attention and interest. It needs to resonate and stir up emotions – such as laughter, happiness, sorrow or anger. Great advertising however, does much more than this. It causes people to take action.

Whether that’s to make a donation, kick a bad habit, or trade your hard earned dollars for the latest gizmo.

So take a look at these ads (we’ve included the top five below) and let us know what you think?

Which is your favourite? And is the order of the top five the way you’d have it, or would you change the order around?

#1 – Galaxy SIII

#2 – Intel and Toshiba

#3 – Lebron James Galaxy Note II

#4 – Galaxy Note 10.1

#5 – Google Project Glass

Yes, Samsung took 4 of the top 5 slots. Apple, LG and Microsoft filled in the other 5 slots.

So what are your thoughts about these ads?