Key responsibility of this role is to support the attainment of revenue and profit goals of the company. Vendor provided marketing funds are a critical tool in creating differentiation for Tech Data in the marketplace. Through the execution of programs, events and communications- marketing activities have a substantial impact on the company’s profitability.
Vendor Marketing Managers are responsible for the attainment of marketing revenue and profit goals of assigned vendors and product lines through the successful design, sale, execution and administration of marketing vehicles while ensuring the maximum utilization of available Co-op and MDF, and vendor satisfaction with programs. Inter and cross-departmental co-operation with stakeholders will be a critical factor in the success of this role. Vendor Marketing managers will develop, sell, execute and manage custom marketing programs for their assigned vendor base through the use of standard project management methods. They must ensure that all projects are entered online correctly, and that billing and marketing planning reports are completed accurately and on time. VMs also maintain a monthly report showing activities for each vendor. Vendor Marketing managers provide all aspects of on-site event logistics and support of single-vendor projects from beginning to end, including registration, greeting attendees, on-site issue resolution, tear down and hosting vendor attendees. In the case of multi-vendor projects and events, the VM will perform all the same duties, as required by the project owner.
In multi-vendor events, the VM will also host any vendor attendees. Vendor Marketing managers are responsible for and accountable to the budget of each of their programs and events, and must adhere to all company guidelines regarding the spending of co-op/MDF and company funds. Vendor Marketing managers are responsible for all aspects of proof of performance, including running of reports to demonstrate the effectiveness and impact of marketing programs for their assigned vendors. Vendor Marketing managers are a key contact point for the vendor within Tech Data Canada, and so act as a liaison to other departments in the company. Vendor Marketing managers may be required to prepare content and present to both internal and external clients on a regular basis. The Vendor Marketing managers may have to attend off-site meetings and events. Some travel may be required (domestic and international).
Essential Duties & Responsibilities Required:
- Selling marketing vehicles/program
- Design, implement and execute vendor programs and events
- Negotiate, track, maximize Co-op/MDF
- Communication of programs to internal/external customers
- Ensure successful closure (bill, POP) of programs and projects
- Performs other duties as assigned by Manager
- Provide back-up support for peers as necessary
***Note: This position is not a people manager position***
Qualifications, Required Knowledge Skills & Abilities and Working Conditions:
University Degree Specialties: Business or Business/Marketing
Purchasing/Sales/Marketing Within a distribution environment
3-5 years industry experience
Customer service skills
Strong communication skills both oral and written
Computer literate w/ strong organizational skills
Project and event management skills
Computer literate with sharp analytical abilities
Marketing or Business related courses Marketing or Business related courses
Sales – quarterly product revenue and marketing revenue targets
Profitability –product and marketing profit