Marketing Manager - Sports nutrition /CrossFit focused company - Vancouver | Blonyx | FreshGigs.ca | 20/10/16
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Marketing Manager - Sports nutrition /CrossFit focused company Full-Time

Location: Vancouver
Company Name: Blonyx ()
Category: Account/Project Mgmt, Marketing / Strategy, Online Marketing

We are a rapidly growing sports supplement brand that focuses on the CrossFit market. We are looking for a rockstar Marketing Manager to join our team in the Vancouver office.

This position is ideal for a confident, driven and dynamic individual who relishes the challenge of developing and creating innovative and exciting marketing strategies to hit the CrossFit and fitness market across N.America, Europe and beyond. Someone excited by the thought of working with elite level athletes, building relationships, and utilizing new marketing techniques and technologies to nurture the growth of an exciting company. To fit in you must have a need to be challenged each day as well as a thirst for learning and for doing what it takes to succeed. In return, we offer a clear path to pushing you forward in your career with mentorship, training, and support as needed. Small company = big opportunity.

1. Detail on the role:

Marketing Management

Working in the Vancouver office you will be responsible for the following:

  • Understanding and influencing the company's marketing strategy and budgets

  • Management of your team's workload and development
  • Management of social media strategy

  • PPC/SEO/Sales funnel development (with contractors)

  • Management of the design, production, and launch of new apparel lines to support the brand

  • Oversee the sponsored athlete program

  • Marketing material development and production management

  • Developing new product launch initiatives

  • Testing new products on target groups

  • Analyzing digital marketing data

  • Website strategy management

  • Content strategy development

  • Planning and implementing small to large scale events ranging from photo shoots to national competitions (from top level annual planning to budgeting and implementing

  • Project development and Management

  • PR and promotions for the company, staff and athletes (development of relationships with journalists, blog writers, review writers and KOLs as required)

Personal Qualities:

As an individual, you must be confident, direct, strong minded and have lots of initiative and assertiveness. An entrepreneur at heart, you will need to understand business from financial management to operations and sales in order to be able to show the potential to drive strategy. You must be a decision maker who wants to make a big impact in a company. Ultimately you will need to think and act like a senior member of staff.

  • You will love a challenge and not be afraid of making mistakes in order to learn

  • Be social in nature and love building relationships and developing your own network

  • A desire to work as part of a team of influential, dynamic and strong-willed people

  • The desire and confidence that you will quickly progress, and understand the work it will take to get there.

Requirements:

  • 3+ years marketing experience (ideally with education to back this up)

  • An eye for design and an understanding of digital marketing strategy

  • Event management experience

  • Excellent writing skills

  • Proven project management experience

  • Understanding and experience of working in the fitness industry desirable

  • CrossFit experience and understanding is ideal but not a must.

In return for your efforts, you will be rewarded with a job that will be ever changing and growing financially as well as in status. You will also be mentored by a successful CEO who is looking for someone to take over the marketing side of the business in the long term.

2. Compensation

40 hours per week (Full time): Market rate (highly dependent on experience and demonstrated potential)

4. Deadline

Applications are due Nov 15th but interviews will be taking place as and when applications are received and we will be hiring as soon as we find a suitable candidate, so the earlier you apply the more chance of success.

About Blonyx

Blonyx is an intelligent supplement brand run by exercise physiologists, CrossFit Affiliate coaches, owners, and athletes. We believe that the sports supplement market has lost its way with complex and untested products with little or no science backing being heavily marketed towards our community. Our aim is to bring the industry back to the science. We make high quality, simple and clean performance enhancing and supporting products for elite level athletes; products that they can understand, research and trust before taking. We only use ingredients tested in multiple studies on athletes while training, which we believe is the only way you will really know if a product works and is safe.

We are based in Vancouver and have a team of 15 staff, based either in Vancouver or across N.America and Europe. www.blonyx.com

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