We are a rapidly growing sports supplement brand that focuses on the CrossFit market. We are looking for a rockstar Marketing Manager to join our team in the Vancouver office.
This position is ideal for a confident, driven and dynamic individual who relishes the challenge of developing and creating innovative and exciting marketing strategies to hit the CrossFit and fitness market across N.America, Europe and beyond. Someone excited by the thought of working with elite level athletes, building relationships, and utilizing new marketing techniques and technologies to nurture the growth of an exciting company. To fit in you must have a need to be challenged each day as well as a thirst for learning and for doing what it takes to succeed. In return, we offer a clear path to pushing you forward in your career with mentorship, training, and support as needed. Small company = big opportunity.
1. Detail on the role:
Working in the Vancouver office you will be responsible for the following:
Understanding and influencing the company's marketing strategy and budgets
- Management of your team's workload and development
Management of social media strategy
PPC/SEO/Sales funnel development (with contractors)
Management of the design, production, and launch of new apparel lines to support the brand
Oversee the sponsored athlete program
Marketing material development and production management
Developing new product launch initiatives
Testing new products on target groups
Analyzing digital marketing data
Website strategy management
Content strategy development
Planning and implementing small to large scale events ranging from photo shoots to national competitions (from top level annual planning to budgeting and implementing
Project development and Management
PR and promotions for the company, staff and athletes (development of relationships with journalists, blog writers, review writers and KOLs as required)
As an individual, you must be confident, direct, strong minded and have lots of initiative and assertiveness. An entrepreneur at heart, you will need to understand business from financial management to operations and sales in order to be able to show the potential to drive strategy. You must be a decision maker who wants to make a big impact in a company. Ultimately you will need to think and act like a senior member of staff.
You will love a challenge and not be afraid of making mistakes in order to learn
Be social in nature and love building relationships and developing your own network
A desire to work as part of a team of influential, dynamic and strong-willed people
The desire and confidence that you will quickly progress, and understand the work it will take to get there.
3+ years marketing experience (ideally with education to back this up)
An eye for design and an understanding of digital marketing strategy
Event management experience
Excellent writing skills
Proven project management experience
Understanding and experience of working in the fitness industry desirable
CrossFit experience and understanding is ideal but not a must.
In return for your efforts, you will be rewarded with a job that will be ever changing and growing financially as well as in status. You will also be mentored by a successful CEO who is looking for someone to take over the marketing side of the business in the long term.
40 hours per week (Full time): Market rate (highly dependent on experience and demonstrated potential)
Applications are due Nov 15th but interviews will be taking place as and when applications are received and we will be hiring as soon as we find a suitable candidate, so the earlier you apply the more chance of success.
Blonyx is an intelligent supplement brand run by exercise physiologists, CrossFit Affiliate coaches, owners, and athletes. We believe that the sports supplement market has lost its way with complex and untested products with little or no science backing being heavily marketed towards our community. Our aim is to bring the industry back to the science. We make high quality, simple and clean performance enhancing and supporting products for elite level athletes; products that they can understand, research and trust before taking. We only use ingredients tested in multiple studies on athletes while training, which we believe is the only way you will really know if a product works and is safe.
We are based in Vancouver and have a team of 15 staff, based either in Vancouver or across N.America and Europe. www.blonyx.com