Marketing Co-ordinator - Mississauga | SPIER & MACKAY | | 18/08/17
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Marketing Co-ordinator full-time

Location: Mississauga
Company Name: SPIER & MACKAY ()
Category: Marketing
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About Us

SPIER & MACKAY set out to make premium, great fitting menswear more affordable coupled with easy, friendly service.  Our vertical model (from factory to you, no in-between) has allowed us to achieve that goal in very short order.  As one of the only Canadian based menswear companies that caters to a full spectrum of both Handmade Off the Rack and Custom made clothing, we offer a great potential for growth through all channels as well as in all positions.  We have experienced an excess of 100% revenue grown for the past 3 years without a marketing coordinator. Imagine what our potential could be with one!  Better Quality, Better Fits, Excellent Service all at an Incredible Value – That is what is at the core of SPIER & MACKAY.

Marketing Coordinator

You love the creation and execution of well planned marketing strategies. You feed off the success of a campaign done right. You love the start up environment because it lets you flex your skills to help and be part of a young company’s growing success.  You can take the lead and get out our marketing message across various media channels on a small business budget.

Primary Responsibilities:

  • Contribute to the Development & Execution of SPIER & MACKAY’s marketing plan and core strategies for both local retail as well as online.
  • Create, deliver, edit and optimize marketing materials such as email blasts, flyers, brochures, etc.
  • Spearhead & Manage all marketing channels and outreach (Facebook, Email Blasts, Twitter, Paid Search, etc)
  • Deliver content efficiently and effectively across channels.
  • Promote brand and products through public relation initiatives.
  • Identify new marketing opportunities and how to execute them.
  • Coordinate all marketing initiatives (Photography, layouts, lookbooks, etc)
  • Ability to quickly draft ad copy and creative and use of Adobe CS Suite
  • Identify new marketing opportunities
  • Update website with fresh product copy and images on a regular basis.
  • Manage integration of new products to store and web.
  • Fully understand our product and have the ability to convey those qualities to customers

The Ideal Candidate:

  • Post Secondary Degree or Diploma in Marketing or Business.
  • Minimum 2 years relevant marketing experience.
  • Excellent organizational and project management skills with the ability to prioritize assignments.
  • You have superior oral and written communication skills and fully understand the best practices of marketing/advertising.
  • Intermediate level experience with Microsoft Office suite and Adobe Photoshop, Illustrator and InDesign.
  • You are highly motivated, passionate and energetic.
  • You can thrive in a Start Up environment and that is something that excites you.
  • You have a sound understanding and experience with all marketing channels and ecommerce.
  • You are a self starter and self motivated.
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