Position Summary

Reporting to the Director of Marketing, the Marketing Associate, Teachers, supports marketing initiatives for all Royal Conservatory teacher retention and acquisition programs.

Key responsibilities include:

• Develops and executes strategic marketing plans to raise the profile of Royal Conservatory teacher-related programs and events.
• Oversees the creation and distribution of marketing content across a variety of platforms (traditional print and digital media) to raised awareness of and revenue for The Royal Conservatory’s teacher programs.
• Works closely with internal and external creative teams to produce and implement marketing collateral in support of promotional campaigns.
• Working with the Manager, Marketing Information and Analytics, synthesizes campaign data to provide weekly reports on the effectiveness of marketing initiatives.
• Oversees the Teacher Certification marketing budget in consultation with key stakeholders (Director of Marketing, Director of Teacher Certification, Chief Marketing Officer) including proposing spend and managing spend/processing of invoices.
• Helps to build relationships with existing and new customers and key stakeholders.

Qualifications:

• Bachelor’s Degree in Marketing, Communications or related field.
• 4+ years’ experience in marketing and/or communications.
• Experience working with digital and traditional marketing channels.
• Strong copywriting and editing skills.
• Proficient in MS Office, Adobe InDesign, and Photoshop.
• Strong attention to detail and ability to meet tight deadlines.
• Comfortable working in a fast-paced environment; professional and diplomatic.
• Understands and knows how to communicate with music teachers.
• Understanding of or experience in The Royal Conservatory Certificate Program is an asset.

RCM is committed to a policy of equity and inclusion.

In accordance with Ontario Human Rights Code, Accessibility for Ontarians with Disabilities Act, 2005, and RCM’s Access and Equity policy, accommodation will be provided in all parts of the hiring process. Applicants need to make their needs known in advance.

We thank all applicants and will contact the individuals selected for an interview. Interested candidates are asked to submit a cover letter with a current résumé online (please ensure to upload a single document combining both) by September 23, 2017; however, please note that this position may be filled prior to the deadline if a suitable candidate has been identified.