Digital Marketing Specialist - Toronto | Funnelytics | FreshGigs.ca | 05/07/18
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Digital Marketing Specialist Full-Time

Location: Toronto
Company Name: Funnelytics ()
Category: Online Marketing
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We’re looking for a dedicated and ambitious Digital Marketing Specialistto join our fast-growing marketing analytics startup, Funnelytics. This is a FULL-TIME role based in Toronto, Canada.

We are a hungry, talented and passionate team of developers and marketers - In just a short period of time, our young startup has already accumulated a user base of over 18,000 people, and the marketing world is absolutely raving about our software. It is clear that the industry has been longing for an analytics software like the one we’re building, and we can confidently say that we are well on our way to developing the most intuitive and easy-to-use marketing analytics software ever made.

That’s why we are looking for people to join our growing team, who are willing and able to go above and beyond what is expected of them, individuals willing to push the boundaries of what’s possible and discover their full potential. Team players who are eager to collaborate with some of the brightest and most talented minds in the Toronto startup space as we build together a platform that will revolutionize the way marketing is done!

The person we’re looking for to fill this role is someone who lives and breathes digital marketing, specifically conversion funnels. Someone who is analytical and detailed oriented when it comes to implementing new marketing campaigns. Someone who understands how to optimize conversions across the entire customer journey. Preferably with experience scaling advertising campaigns of a SaaS startup.

Responsibilities:

  • Work closely with the marketing manager to implement funnel campaigns

  • Set up funnel automations via Active Campaign

  • Implement changes to Landing Pages

  • Run split tests to improve conversions across campaigns

  • Update weekly KPI sheet

Skill Requirements:

  • Experience with the following:

    • Active Campaign (or similar automation-based CRMs)

    • Landing Page Builders (such as Clickfunnels, Thrive Architect, etc)

    • Zapier or other automation tools

    • Google Analytics

    • Facebook Ads & Google Adwords

  • Strong logic behind automation

  • Email and Sales Copywriting experience is a massive bonus

  • Knowledge with HTML, CSS is a plus

  • Excellent time management

  • Ability to assume responsibility for a task as directed

  • Excellent attention to detail

  • Innovative and creative problem solver

Culture fit:

  • Adaptable & can easily embrace change in a fast moving environment, team player, transparent communicator, pro-active problem solver, continously seeks to evolve professionally and personally, sense of pride and ownership in everything they do.

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