Creative Strategist - Ottawa, ON | Fuel Industries | | 14/04/11
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Creative Strategist Full-Time

Location: Ottawa, ON
Company Name: Fuel Industries ()
Category: Advertising / Branding, Graphic Design, Marketing / Strategy

Located in the Capital of Canada, Ottawa, Fuel Industries is one of Canada's most advanced and innovating digital agencies in North America. Our company grew from developing rich interactive online experience for some of the most respected global brands, including Microsoft, Electronic Arts, Paramount, 20th Century Fox, and HBO. We're a leader in multiplatform development and entertainment, cutting edge web, and social media. We're passionate about helping our clients develop effective products and campaigns, and we're looking to expand our team with professionals that share our vision.

Ottawa is a cosmopolitan community with a host of museums, galleries, performing arts and music festivals. And it boasts more engineers, scientists and PhD graduates per capita than any other city in Canada. It's a great place to bring up a family and a fascinating city to visit.

At Fuel, our Creative Strategy group is a small, highly collaborative team that partners with Fuel’s design, development and management departments to define the right approach for our clients’ digital products. Our focus is broad, from developing long‐term holistic digital strategies for our clients to creating website monetization, social media, or mobile strategies – plus everything in between. The Creative Strategist is both a proactive and reactive senior thought leader and collaborative member of the team who executes against large scale projects within interdisciplinary teams.

•Assess client business models, while understanding their implication on the user experience, to suggest improvements, alternatives, and additions to their revenue streams
•Develop cohesive, compelling strategic visions for our clients that guide the design process based on a synthesis of client business needs, proprietary and third party research, analytics, user research and competitive analyses
•Communicate strategic visions to our clients, and help them and their business development teams disperse the strategy to the greater organization
•Collaborate closely with the FUEL Interaction Design and Visual Design teams to ensure business requirements are deeply integrated into the user experience
•Participate in pitches and business development
•Contribute to FUEL’s growing domain expertise and knowledge base through the development of first party research

Professional Skill:
•Able to manage stress
•Excellent verbal, written, presentation, and interpersonal communication skills
•Strong attention to detail and focus on task completion is critical
•An innovative and solution oriented mindset
•Strong ability to analyze & conceptualize
•Strong interactive / digital knowledge
•Ability to work in cross‐functional teams in high pressure situations
•Willingness to simultaneously tackle multiple projects and challenges
•Passion to rapidly build expertise on new businesses and industry verticals
•Desire to create sustainable businesses and innovative user experiences for the largest brands on the web

•5+ yrs managing product cycles or go‐to‐market campaigns in digital/interactive/mobile/web environments
•Experience working with analytics platforms such as Google Analytics, Omniture or Double Click
•Demonstrated experience communicating broad strategic initiatives to key stakeholders

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