Microsoft Canada is hiring for a newly created position of Social Marketing Lead. We are looking for a senior social marketing professional who will lead the social media strategy across the organization.

Do you live and breathe social marketing? Do you have a clear vision for how social can scale and drive business impact? Are you looking to make a difference by shaping the way one of the top brands in the world embraces the social opportunity?
If yes, then this new job opportunity could be a perfect match for you! It is your chance to take the social marketing discipline to the next level at one of Canada’s best places to work - Microsoft.

The Social Marketing Lead Role is responsible for leading Microsoft’s “earned” social/digital strategy, and will work in close partnership with colleagues running the “owned” and “paid” components of the growing digital discipline.

Specific areas of responsibility
Driving the development of the social strategy, for the consumer and commercial business at Microsoft Canada
Driving innovation in our approach to our social engines
Managing the Microsoft Canada Social Media Platforms (Facebook, LinkedIn, etc)
Managing the team of onsite community managers
Scaling our events through social event amplification efforts
Constructing competitive social insights
Understanding and evangelizing the latest trends in the social/digital space and driving how the business derives maximum impact in this area by executing against these trends
Deriving actionable insights from the web analytics that are connect to our initiatives

This is a unique opportunity to work across a broad array of exciting businesses including Windows, Windows Phone, Surface, Office, Server, Dynamics, Enterprise and Small Business. The role reports directly to the CMO.

Qualifications
To be successful, a candidate must have the following skills, knowledge and experiences.
A Bachelor’s Degree in Marketing or Business Administration; MBA or comparable Master’s Degree preferred
Experience driving business impact in the social arena in both B2B and B2C environments
Deep understanding of social engines
Competency in deriving insight and action through data analytics, specifically in the digital space
A keen interest in the latest innovations in the digital discipline, and the ability to translate those trends into action
Strong project management skills
The ability to effectively drive cross-group communication and cooperation, while demonstrating strong collaborative skills, including the ability to work with international partners
Strong written and oral communication with strong presentation skills and ability to explain complex situations in clear terms to management and large groups
A desire to be a part of a high performing team that is changing the world, while having fun and driving business results

Considering a Career with Microsoft Canada?

At Microsoft Canada Co, people are the source of our energy. The people at Microsoft Canada are creative, from all types of backgrounds, bringing passion and new ideas, meeting challenges, and realizing their potential. Our benefits and resources are designed to keep our most important asset - our employees - healthy, happy and equipped with the resources they need to be successful and realize their full potential.

Microsoft Canada provides a flexible work environment, with career advancement potential and most importantly, the opportunity to make a difference. As a Microsoft employee you have the opportunity to participate in the following programs:

Stock Awards & Employee Stock Purchase Plan
Registered Retirement Savings Plan
Employee Software Purchase Program
Fitness Membership & Subsidy
I Volunteer (5 Paid Volunteer Days)
Employee Assistance Program
And so much more…

At Microsoft, we share a passion for technology, customers and our partners. We aspire to be more than just a good company- we aspire to be a great company. What will make us great is our commitment to our mission of enabling people and businesses throughout the world to realize their full potential.

Microsoft is an equal opportunity employer and supports workforce diversity.