Product Marketing Manager - Burnaby, BC | Moneris | | 17/09/12
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Product Marketing Manager Full-Time

Location: Burnaby, BC
Company Name: Moneris ()
Category: Account/Project Mgmt, Communications, Marketing / Strategy

Moneris’ vision: To be the leading provider of high-value innovative payment solutions.

As Canada’s largest provider of payment processing solutions, Moneris offers innovative payment services for over 350,000 merchants in every industry segment. Moneris provides the hardware, software and systems needed to improve business efficiencies and manage point-of-sale transactions.

Why work at Moneris?
We offer an innovative, high growth, fast-paced environment which can help you develop and prosper in your career. We offer an attractive Total Rewards compensation and benefits package that rewards excellence and retains top performers.

What Moneris offers you?
We will continually invest in the people and technologies that drive cost efficiencies and provide superior payment solutions to our customers. With that in mind, we strive to keep our employees challenged, satisfied and confident which contributes to the overall success of Moneris.

Are you ready for the Moneris differenceWe are looking for you to:

  • Join a dynamic work environment
  • Apply your creativity
  • Work for a company that operates with integrity
  • Be challenged
  • Work in a team-focused environment
  • Have Fun

Position Title: Product Marketing Manager

Position Mandate: This role is accountable for the performance of the product. This includes managing all elements of the product including introduction of new features and functionality, developing pricing for the product, understanding the competitive landscape for the product, and supporting sales initiatives to increase product penetration. Supporting critical distribution channels through the effective development and execution of promotions, marketing plans, merchandising and placements is paramount for this position. This role is accountable for managing the established goals for the products.

Key Activities Include (but are not limited to):

Accountable for being the Product and industry subject-matter “Expert” related to the Product

Responsible for managing all elements of the product life cycle, including launch of new product features, ongoing management of core product features, and retirement of product functionalities that become outdated or redundant

Responsible for maintaining and refining all aspects of product marketing – i.e., Positioning, Branding, Targeting, Packaging, Pricing, Promotions, etc

Responsible for working with product development to create and maintain a Product “Roadmap” that identifies new products features and functionality to enhance the offering over the next 12 – 24 months

Responsible for creating Business Cases to support the prioritization and development of new product features or enhancements, and performing product profitability analysis

Responsible for defining the Business Requirements that describe new product features and functionality to the product development/technology team

Drive acquisition, negotiation, and management of third party alliances

Responsible for creating, maintaining, and disseminating detailed product documentation to be used as the “authoritative reference” by various internal stakeholders and as source content for externally-facing Product Marketing materials and/or sales collateral materials

Responsible for collecting, interpreting, and disseminating competitive intelligence to understand the competitive landscape for products

Responsible for creating sales and client facing collateral, promoting products through campaigns, newsletters, website, press release, industry trade shows, testimonials, case studies etc.

Responsible for supporting sales channels by providing product collateral, product positioning, competitive intelligence, training etc and, as required, participating in client presentations

Responsible for participating in cross functional teams including Sales, Marketing, Retention, Sales Planning, Client Services, Operations, Product Development, Finance, and Legal to deliver new product initiatives

Responsible for providing input to revenue and expense planning for the product during the corporate business planning cycle

Responsible for compliance with corporate policies established by Moneris Corporation including but not limited to the HR Code of Conduct, Technology Policy & Privacy Policy


Bachelor’s degree in Business or Marketing with minimum 5 years experience
Strong Product Management and Problem-Solving experience
Product Enhancement/Development experience
Strong presentation, technical and consultative skills
Project management and leadership skills
Strong organizational skills
Excellent Interpersonal skills with the ability to influence and collaborate with internal and external contacts
Demonstrated ability to perform in-depth client need analysis
Product Marketing competencies
Ability to analyze and communicate complex solutions and process flows to customers and co-workers
Aptitude to prioritize workload and handle concurrent projects
Strong Business acumen and analysis competency
Strong verbal and written communication skills
Ability to work independently and as part of a team

Special Conditions:

This is a full-time permanent position available in our Burnaby, BC Office.

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