Partner Marketing Manager - Vancouver | Absolute Software | | 22/08/14
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Partner Marketing Manager Full-Time

Location: Vancouver
Company Name: Absolute Software ()
Category: Marketing / Strategy

Absolute Software has an exciting opportunity for a Partner Marketing Manager. We are looking for an exceptional marketing and operations minded individual to ensure the ongoing operational success as Absolute continues to expand its partner network and partner program globally.

As part of the Global Marketing team, the Partner Marketing Manager will work directly with Absolute’s partner relationship management (PRM) vendor, Relayware, as well as internal stakeholders and internal PRM users. The ideal candidate will have experience in marketing and operations, be able to manage projects on time and have strong presentation skills. This person will report to the Director, Field Marketing.

Key Responsibilities


  • Work with content creators in Sales, Marketing and Training departments to create and deploy content to the partner portal and to ensure it is kept up to date

  • Work cross functionally with business owners in Marketing, Sales, Training and Operations to define, develop and execute content and go-to-market needs

  • Work with geo-heads to ensure all partner marketing programs have the opportunity to be applied internationally

  • Develop, own and maintain a global editorial calendar for the partner portal

  • Track and report status, as well as coordinate efforts, of content development projects

  • Refine processes and tools of content development and publishing as needed

  • Understand and analyze marketplace trends and implications for our partners

  • Analyze and report on all key marketing initiatives to senior management, analysis of Partner Portal usage, KPIs monthly and upon request


  • Manage vendor relationship as well as managing the day to day activities with them

  • Act as the primary contact internally for any PRM requests and issues

  • Analyze and prioritize requests from sponsors, stakeholders, PRM users and partners to define clear requirements

  • Be recognized as the PRM subject matter expert and evangelist within Absolute

  • Work with the PRM vendor to customize and configure the PRM as required by sponsors and users

  • Work with the IT Applications team to customize and configure the connection between our CRM system (MS-CRM Dynamics) and the PRM system

  • Create custom reporting for users and sponsors using the PRM system/tools

  • Work with sponsors and users to create and maintain a backlog of PRM change requests and defects – and work with the PRM vendor to prioritize and schedule

  • Support internal stakeholders in building and executing on a global channel partner strategy

  • Train internal users on the use of the PRM as needed

    Required Education and Skills

  • A university degree in Business or Marketing,

  • 5+ years of experience in a marketing or operations type role

  • 2+ years of experience in managing cross-departmental projects

  • Background in or exposure to partner sales and/or marketing would be an advantage

  • Background in or exposure to web/content marketing would be an advantage

  • Knowledge of CRM systems, specifically Microsoft CRM, is a distinct advantage

  • Knowledge of PRM systems would be an advantage

  • Excellent oral and written communication skills

  • Excellent relationship management skills

  • Ability to work with and manage business stakeholders, team members and a third party vendor

  • Ability to adapt quickly to an existing, complex environment

  • Ability to quickly learn new concepts and skills

  • Self-motivated, independent, detail oriented, responsible team-player

  • Can execute plans, meet commitments, and be accountable

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