Online Marketing Web Content Writer - Waterloo, ON | OpenText Corporation | | 18/09/14
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Online Marketing Web Content Writer full-time

Location: Waterloo, ON
Company Name: OpenText Corporation ()
Category: Copywriting / Writing, Marketing
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Job Description:

Bringing structure to the unstructured by unleashing the power of information

OpenText Enterprise Information Management (EIM) technologies and business solutions allow organizations to take full advantage of enterprise information to gain better business insight, capitalize on opportunities to positively impact the business, improve process velocity, reduce risks related to information governance, and protect sensitive information and intellectual property from internal leaks and external threats. With growing volumes and a host of formats to manage and leverage, organizations need to bring structure to the unstructured. By doing so, they will be unleashing the power of information to drive faster decision making, improved agility, strong security policies, and an increased ability to both exploit the opportunities and control the risks of enterprise information. OpenText provides solutions across the entire range of coreEIM Capabilities – sophisticated, secure, high-value, and cost-effective – onsite, via mobile devices, private cloud, or in the cloud.

Key Responsibilities

  • Edit translated copy to create compelling, well optimised web pages for visitor conversion
  • Translate and localise English copy to create local language web pages and some email campaigns
  • Project manage broader localization efforts, such as white papers/reports
  • Ensure all copy meets ongoing SEO requirements
  • Manage written content directly through an online content management system (WEM)
  • Attend corporate and field marketing meetings to understand ongoing requirements

Position Requirements:

Required Skills

  • Highly experienced copy writer, with emphasis on web editing in a business-to-business technology environment
  • Knowledge of technology and technical IT terms and ability to communicate them effectively
  • Skilled in editing clear, concise and grammatically correct copy, optimised for web search

Personal Attributes

  • Experience in B2B technology, email and web marketing
  • Enjoys writing clear, concise and grammatically correct marketing copy in French
  • Understanding of personas/writing styles that appeal to target markets
  • Experience in editing and writing for SEO web copy
  • Self-motivated, well organised, enjoys multi-tasking
  • Fastidious about accuracy, strong project management skills and attention-to-detail
  • Comfortable working as part of both local and virtual global teams
  • IT literate with knowledge of content management systems and SEO
  • Interested in learning about complex products and solutions
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