Online Marketing Strategist - Vancouver | Cucumber Marketing Inc | FreshGigs.ca | 03/12/14
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Online Marketing Strategist full-time

Location: Vancouver
Company Name: Cucumber Marketing Inc ()
Category: Marketing
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Love marketing?

Obsessed with personal growth and learning new things? (Not afraid to fail?)

Passionate about making a difference?

We should talk!

More about you:

You are a rare breed of a creative person who is also analytical and KPI-driven.

You are passionate about words. You have a message to deliver and you know how to make it accessible to the public. You are a warrior, and your s(word) is sharp. Your sentences are no longer than 140 characters, and you know the power behind this magic number. You want to change the world. . . Scratch that. You want to better YOUR community, and you trust this is how the *change* begins.

You know that words transmit energy – you choose yours artfully. You are fascinated by human behaviour. You are on a mission to de-code the secret ingredient of *what makes them tick.*

You know what makes Google happy, and what makes humans go hmmmm.... You love reading good ol’ paper books, but you also know how to use “FACE”book as a marketing tool. You are ok with cheesy jokes. You have at least 2 years of agency (or related) marketing experience, with proven results of engaging, growing followers, and truly reaching your target audience. You’re grammar is excellent and you’ll nearly have a heart attack while reading this. exact. sentence.

You are quick, easy-going, a no-b.s.-work–ethics-believer. You create, and deliver your best work with minimum supervision. You have an entrepreneurial spirit in you. You are used to working in a small-office environment with maximum transparency, and minimum drama. You are a go-getter. You know, the sky is the limit for those who are determined and focused. We can assure you – it’s true.

Job Description & Responsibilities:

  • Prepare and update website content (internal and clients)
  • Create unique blog content
  • Manage social media assets (Facebook, Twitter, Youtube.com, LinkedIn, Pinterest, etc.)
  • Implement SEO strategies to help reach marketing goals
  • Create weekly reports for key stakeholders and identify opportunities to improve the current search engine rankings and traffic
  • Maintain knowledge of industry trends by regularly reading articles from industry leading websites
  • Monitor campaign results, analyze key metrics, and optimize click-through and conversion rates using Google Analytics
  • Provide technical SEO expertise to all online actions
  • Contribute to online strategy and solutions to new online business efforts
  • Proactively introduce new ideas for marketing initiatives
  • Develop online outreach strategy
  • Establish relationship with key bloggers and social media Influencers
  • Conduct online research to identify Web sites and online influencers for outreach
  • Create and manage Paid Advertising (Google AdWords, Facebook ads)
  • Development and implementation of email marketing strategy
  • Attending special events (in the Vancouver area) in the capacity of a marketing assistant
  • Contributing to the creative process of designing custom marketing concepts for implementation
  • Excellent English (must) + French (beneficial)

Experience – beneficial:

  • MailChimp
  • WordPress
  • Magento
  • Hootsuite
  • Sprout Social
  • Harvest
  • Basecamp

Office Photos

Office Location

1155 Robson St
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