Media Supervisor - Toronto, ON | Carat | | 20/07/11
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Media Supervisor full-time

Location: Toronto, ON
Company Name: Carat ()
Category: Account/Project Mgmt, Communications
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The Media Supervisor is accountable for the planning, implementation and tracking of media plans. The Media Supervisor partners with the VP, Planning Director to set the strategic tone for the assigned accounts. The ideal candidate leads in the creation of all important plans and presentations and is expected to have a strong working knowledge of the media space (including digital media) and available media research.

The role includes managing a planning team – developing their skills, evaluating their performance and managing their growth. In addition to their core account assignments, the right candidate is expected to take part in larger areas of agency development – aiding with new business pitches, committees and task forces. This role is a step toward greater leadership within our growing agency overall.

Responsibilities include, but are not limited to:

  • Participate in and lead brand/communication initiatives
  • Work with senior team members to set communications objectives and strategies
  • Manage preparation, development, execution and stewardship of media plans for specific clients and/or brands, and accountable for supporting the team and ensuring plans are executed in line with Carat and client processes and standards
  • Develop ability to independently manage all aspects of the brand, while briefing the VP, Planning Director on key happenings and issues
  • Act as the internal point person, where appropriate, with Carat's Network, Insight, Digital, Finance & Traffic departments
  • Ensure constant communication between Carat and various creative agencies (and other external partners)
  • Develop and maintain time-lines for all projects
  • Balance, prioritize and properly assign work associated with multiple, concurrent projects
  • Act as a final resource for all inventory, billing and invoice discrepancies
  • Serve as a resource for planners and assistants for advice, counsel and mentorship

Strategic Thinking & Leadership

  • Maintain client relationships at appropriate levels
  • Grows business opportunities within current clients, where appropriate
  • Provide guidance to team members and nurture/promote team environment
  • Ensure key information is being provided to the team regarding client issues, internal agency issues, changes in account status, etc.
  • Is approachable and solution-oriented when presented with problems/issues by staff and team
  • May be responsible for constructing and delivering accurate, honest and timely performance management documents
  • Is mindful of the client’s point of view when reviewing work, leverage this perspective when providing feedback to team and presenting to client
  • Breaks down problems and issues into critical parts which can be resolved
  • Oversees management of specific projects as assigned
  • Oversee team activities, maintain overall quality control
  • Is an engaged member of the media industry, and proactively solicits and contributes innovative ideas
  • Move audience to desired action through clear and persuasive delivery of information

5-7 years media experience in media and brand management
Experience creating and selling media programs
Experience in traditional marketing and current knowledge of trends and innovations in traditional and digital media
Ability to articulate strategic foundation for their development
Balanced ability to perform analytically and creatively

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