The Human Resources department of the Pacific National Exhibition is presently recruiting for the following position:

POSITION:        Marketing Specialist

WORKING CONDITIONS:        Part-time, June-October

SPECIFIC RESPONSIBILITIES:

Reporting to the Director of Marketing, the Marketing Specialist’s responsibilities will include:

• Manage the content of the PNE and Ticketing websites.
• Develop the content for and execute all e-marketing strategies. Manage email database, analyze campaign and contest results and develop acquisition campaigns
• Assist in the development of Social Media content including the PNE blog
• Growth and management of mobile marketing channel
• The development and distribution of marketing collateral (brochures, maps, posters & flyers) for Fair, Playland, Fright Nights, Group Sales, Agriculture, Prize Home Lottery, HR services and all other corporate collateral materials.
• Liaise with printers and distribution partners to get collateral materials printed in a cost effective manner and out to the public.
• Writing content for email campaigns
• Assist with the development, execution and analysis of the on-site consumer research programs for Fair, Prize Home Lottery, Playland and Fright Nights.
• Other related duties as required

Skills Required:

• 3-5 years’ experience in the marketing field
• Post secondary education in Marketing
• Experience working with email marketing software such as Campaign Commander
• Eye for design, experience in print production and writing skills an asset
• Strong multitasking and time management skills; ability to thrive under pressure
• Exceptional communication skills
• Creativity and energy
• Basic html coding skills and web development experience an asset
• Strong attention to detail and high standards for excellence

Candidates must undergo a Criminal Record Check