Marketing Manager - Vancouver | West Coast Gifts, Inc. | | 10/06/13
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Marketing Manager Full-Time

Location: Vancouver
Company Name: West Coast Gifts, Inc. ()
Category: Advertising / Branding, Marketing / Strategy, Social Media

Marketing Manager

Leading wholesale provider of gift ware, novelties and tobacco products seeks a full-time, saavy marketing manager with at least three years of experience in the marketing industry to oversee our marketing, advertising and promotional activities.  This full-time position is responsible for coordinating marketing schedule of ad campaigns, new product launches, website revisions, social media, etc.


  • Responsible for the marketing of company’s products.
  • Develops annual marketing plan in conjunction with sales department, which details activities to follow during the fiscal year.
  • To manage all aspects of print production, receipt and distribution.
  • Work with graphics for various marketing material requests (Mail Chimp emails, POS displays, Signage, logo design, label designs, product branding, etc.).
  • Update website content and marketing message to ensure freshness and relevancy.
  • Run and manage social media networks (FB, Twitter, YouTube, website forums, etc.)
  • Assist with company wholesale catalogue planning and execution.
  • Developing and implementing a company-wide go-to-market plan, working with all departments to execute.
  • Analyzing potential partner relationships for product lines.
  • Assist with public relations activities.
  • To manage the marketing department budget. Delivery of all marketing activity within agreed budget.

Relationships and Roles:

Internal / External Cooperation

  • Demonstrate ability to interact and cooperate with all company employees.
  • Build trust, value others, communicate effectively, drive execution, foster innovation, focus on the customer, collaborate with others, solve problems creatively and demonstrate high integrity.
  • Maintain professional internal and external relationships that meet company core values.
  • Proactively establish and maintain effective working team relationships with all support departments.

Job Specifications:

  • 3+ years of experience in the marketing industry.
  • Extensive experience in all aspects of developing and maintaining marketing strategies to meet organizational objectives.
  • Highly innovative and creative.
  • Proven ability to oversee all marketing, advertising and promotional staff and activities.
  • Familiar with database-driven internet applications and web technologies
  • Knowledge of and experience in social media marketing including: blogging, FB, Twitter, etc.
  • Photoshop and Adobe Illustrator a plus.
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