Marketing Coordinator - Vancouver | Vancouver Symphony | FreshGigs.ca | 19/04/17
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Marketing Coordinator Full-Time

Location: Vancouver
Company Name: Vancouver Symphony ()
Category: Media Planning / Buying, Social Media

The Vancouver Symphony Orchestra seeks a Marketing Coordinator, effective immediately. This is an opportunity to be part of the largest Performing Arts institution west of Toronto, as a member of a dynamic and hard-working team that produces, markets and fundraises for well over one hundred live concerts each year.

The Marketing Coordinator works closely with the Vice-President, Marketing and Sales to coordinate all aspects of Marketing and Sales campaigns for the Vancouver Symphony Orchestra. Broad areas of responsibility include print/radio/television media buying, participation in overall budget management, promotions, strategic partnerships, department coordination, material production, direct mail campaign coordination, website maintenance, construction and delivery of email campaigns, digital and mobile advertising strategy and coordination, and assistance with social media.

The Marketing Coordinator will facilitate inter-departmental communication, and anticipate the informational needs of the Marketing and Sales staff, providing communication and information dissemination within the department. Key relationships, in addition to the Vice-President, Marketing and Sales includes Graphic Designer, Webmaster and web programmers, Database Manager, Director of Ticketing and Audience Services, Public Relations Manager, Group Sales Manager, Accountant.

Under the direction of the Vice-President, Marketing and Sales, specific areas of responsibility include but are not limited to:

  • Placement of print, radio and television advertising
  • Assisting in the planning and strategic choice of publications, radio, and/or television stations
  • Managing relationships with media suppliers
  • Coordination of ad production and delivery/deadlines
  • Researching and identifying new advertising and media opportunities
  • Processing department invoices and tracking detail of expense budgets
  • Working closely with Graphic Designer to manage the creative production schedule
  • Managing deadlines and delivery of project requirements, including database information and materials
  • Managing relationships with suppliers
  • Identifying and developing potential new marketing partnerships
  • Planning and implementation of promotional related activities and events
  • Planning and coordination of ticket giveaways
  • Planning and executing of print and online contests
  • Planning collateral material needs and timelines
  • Managing production process with designers, printers, and mail houses
  • Managing timelines internally and externally
  • Coordinating flow of collateral material for department, including ticket stock, envelopes, letterhead, posters, Group Sales collateral material, etc.
  • Managing communication between suppliers
  • Managing collateral material delivery and distribution
  • Identifying key advertising and promotional partnerships with online media channels
  • Recommending online advertising strategies and tactics within the context of the overall Marketing and Sales plans and budget
  • Coordinating and managing online advertising campaigns with external suppliers
  • Working with Public Relations Manager to create and update content for VSO social media presence
  • Utilizing HTML to code email copy into templates for use with WordFly
  • Utilizing CMS for website updates and maintenance company-wide

The ideal candidate has:

  • Excellent organizational skills, and faultless attention to detail
  • Excellent verbal and written communications skills
  • Excellent desktop environment skills (Microsoft Office Word, Excel, Power Point and Outlook)
  • Fluency with HTML5 (required)
  • Strong time management skills, with ability to deal with multiple administrative projects simultaneously
  • Ability to work in a fast-paced environment, and flexibility to work evening and weekend concert duty, as assigned
  • Reliable, energetic, dedicated, diplomatic and creative, with sound judgement, and the ability to handle confidential information
  • A person who enjoys working closely with colleagues in a team setting
  • Minimum of three years professional experience in marketing environments
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