ROLE SUMMARY

As the Marketing Coordinator, you support River Market’s external-facing activities in our mission to become the best market for feast and fun by 2020. Working alongside the Marketing Manager, you work on advertising, events, community relations and sponsorships. This role is a good opportunity to learn place branding and community building. You will have hands-on experience in marketing and a broad exposure to communication design, customer research, event production, and property management.

RESPONSIBILITIES

1. Assist Marketing Manager to execute marketing projects
2. Assist Marketing Manager on administration; e.g. budget and schedule
3. Coordinate advertising campaigns in newspapers and online channels (from buying to production)
4. Manage in-market communication, including signs and community boards.
5. Manage River Market’s social media channels; especially Facebook, Twitter, Instagram
6. Support tenants to create campaigns to attract new customers and retain existing ones
7. Support tenants and community groups to develop and host events and programs in the market
8. Run Monthly Theme programs to showcase one tenant each month
9. Assist Marketing Manager and General Manager in research for deeper customer understanding
10. Assist with community relations and sponsorships

KEY INTERACTIONS

1. With tenants
2. With general public
3. With consultants and vendors

QUALIFICATIONS

• Post-secondary degree in marketing, communications, public relations, or event production
• 1 to 2 years work experience in marketing or related field
• Social media savvy (You eat social media for breakfast, lunch and dinner, and sometimes for dessert)
• Demonstrated ability to coordinate and deliver projects on-time and on-budget
• Highly organized and details driven
• Able to deliver high-quality work in dynamic and multi-project environment, with minimal supervision
• Strong knowledge of Illustrator, Photoshop, and Wordpress
• Experience or passion for retail, hospitality, or food industries