Seon is proud to be the world’s #1 supplier of mobile surveillance equipment for the bus & coach industry (IHS Group Research, 2007—2015). Manufacturing world-class video surveillance systems for school bus and public transit, Seon helps transportation managers capture, record, view, and wirelessly download on-board security footage, quickly and reliably. Fleet management solutions such as live vehicle tracking, passenger ridership tracking, and school bus routing are integrated with mobile video to give fleet managers real-time information about their fleet operations – for total fleet awareness.

As Seon’s Marketing Communications Manager, you will be responsible for driving the marketing communications plan, ensuring that all external communications match our brand, vision, and corporate objectives. You will conceive and develop the innovative marketing programs and strategies that drive demand for our products, with a focus on tradeshow event strategy and execution. You will craft company messaging and positioning for use on social media, the corporate web site, blog, media publications, newsletters, marketing materials and marketing emails and liaise with media outlets to ensure coverage. You will also assist in the developing of new product launch promotions and communications.  A creative mind, events and promotions background, and attention to detail are all essential qualities for the successful candidate in this position.

Responsibilities:

• Develop the annual Marcom plan in accordance with the goals of senior management.
• Design, organize, and attend corporate tradeshows to ensure we get maximum exposure and industry attendance.
• Prepare messaging strategy for regular communication via social media, print and online advertising, eNewsletters, speaking engagements, company blog and website, email campaigns, tradeshows, and events.
• Manage Marcom projects, public relations, media relations, and external communications.
• Assist in the launch of new products, and manage the cross-functional implementation of the marketing promotions plan.
• Manage the preparation of sales aids, tradeshow materials, and corporate videos; manage the development and production of print and online marketing collateral.
• Oversee the content development (text and graphics) for all external communications (e.g. sales and marketing collateral, press releases, catalogues, web site content, video scripts, etc…).
• Manage regular updates to the corporate website and dealer portal to ensure engagement and conversions.
• Ensure company-wide brand consistency and corporate style; monitor dealer and business partner adherence to corporate brand, trademarks, legal standards, and guidelines.
• Negotiate vendor contracts and recommend the best media to promote Seon products.

Requirements:

• 5+ years of marketing communications management experience in a technology B2B environment.
• Bachelor’s degree in business or marketing.
• Very strong written communications skills and media relations experience
• Background in events and promotions with at least 3 years managing B2B tradeshows.
• Excellent people and people management skills for interacting with staff, colleagues and cross-functional teams, and third parties.

We would like to thank all applicants who are interested in applying for the position; however, only the selected candidates will be contacted. No phone calls please.