Lead Generation / Inbound Marketing Guru full-time

DESCRIPTION
Are you looking to be part of a successful, forward-thinking and highly regarded industry leader in the Vancouver and Portland tech startup space? Do you want to be future-skills ready and connected to the world of next gen emerging tech including VR, AI, IoT and wearable technology?

If you are interested in growing as a person and as a professional, here is some good news for you: 92% of your future coworkers say "I have many opportunities for growth at Globalme".

In case you enjoy working somewhere where people love their work, you might have just found it: 92% of your future coworkers said "I enjoy what I do".

If you long to feel like you matter - because you know that you do - at Globalme 94% of your future coworkers said "my supervisor, or someone at work, seems to care about me as a person".

If you are looking to be heard, look no more, 100% of your future coworkers said "At work, my opinions seem to count".

Globalme is a localization and technology company located in downtown Vancouver; featured for the second year in a row in Business in Vancouver's 100 Fastest Growing Companies in BC and profit 500 in Canada. We localize and test websites, application, software and new technologies such as speech products and wearable devices to more than 35 languages. Whatever the product, we will ensure it is ready for people anywhere in the world.

Are you the innovative and strategic person who will be our new lead generation / inbound marketing guru / head of marketing / marketing manager?

In this role, you will lead a team of marketing specialists to further develop and perfect our marketing strategy and its execution. If you are excited about bringing our marketing efforts to the next level and if you have a solid B2B background with ample inbound marketing experience, you might just be the person we are looking for!

Key Responsibilities:

• Improve, develop and execute key marketing strategies to drive inbound leads
• Analyse marketing results and marketing channel performance on a continuous basis, create and present performance reports and develop and implement proper actions to improve performance
• Manage, coach and develop a growing team of young marketing specialists (2 FTE at the moment)
• Develop and execute content marketing strategies aimed towards generating brand awareness and inbound leads
• Continuously improve our digital marketing channels and optimize them to drive high quality traffic and leads
• Develop and manage social media strategies aimed towards creating brand awareness and preference by direct engagement with our target audience
• Develop and manage SEO strategies and tactics to drive high quality traffic to our website
• Develop and execute winning marketing campaigns
• Manage and support content development for our website, blog, social media channels and third party platforms
• Develop marketing collateral to support our direct sales efforts
• Develop and manage conference and event marketing strategies
• Initiate and organize company and community events
• Develop, manage and execute annual and quarterly marketing budget plan

REQUIREMENTS
You have:

• Proven experience with B2B hi-tech company
• Proven technical skills related to inbound marketing. You do not need to be an SEO specialist, but strong technical marketing expertise is a must
• Strong passion for marketing and express that passion by continuous learning and developing yourself
• Enjoy working in a startup environment
• Possess natural leadership skills
• Ability to combine your strategic vision with a pragmatic and positive attitude
• Creative, you like to challenge the status quo, you strive to adopt new technology and readily embrace change
• Although managing a team, you're not afraid to roll up your sleeves and “get it done” which might involve picking up projects yourself
• Work well independently and love to figure out solutions by conducting exploratory research
• Appreciate being challenged and good at dealing with high pressure situations
• Well-organized with the ability to prioritize and proactively offer solutions
• Innovative and optimistic with a “nothing is impossible” attitude
• 5+ years of experience in marketing or relevant experience
• Completed a university degree in marketing (or equivalent experience and/or education)
• Solid computer / tech skills
• Strong verbal and written communications skills
• Must be legally entitled to work in Canada

What we offer you:

• Exciting opportunities to develop yourself in a fast growing company - 100% of your future coworkers say that "there is someone at work who encourages my development"
• A highly autonomous role with plenty of freedom and opportunities to excel
• A fun, stimulating and engaging work environment
• A one of a kind group of high-performing multicultural talented coworkers that you will learn to love in no-time. No joke - 100% of your future coworkers say that "my associates or fellow employees are committed to doing quality work"
• Extended health benefits coverage
• Never ending learning opportunities both internally and from external sources - 96% of your future co-workers say that "in the last 6 months, I had an opportunity to learn and grow"

Compensation: Total compensation is engineered to attract and retain you. It will be based on the value you bring to the organization. If you are interested in joining us, send your resume and tell us why you are a good fit for this position. Please include your salary expectations.