We are an international fitness app built for pregnant and postpartum women. We're scaling our paid creative across channels as we launch a major rebrand this year and need a senior freelance designer who can ship across formats — fast — while staying inside a tight, sophisticated brand system.

This is an ongoing freelance relationship, not a one-off. We work directly with you (no agency, no platform middleman), pay weekly or bi-weekly, and want someone we can build a long-term rhythm with.

The work

You'll be producing a steady stream of creative across paid and organic channels — Meta (Facebook, Instagram), Google Ads, Apple App Store / Google Play store assets, TikTok, YouTube, and our owned organic Instagram and TikTok feeds. Specifically:

• Static ads and carousels across all required ratios (1:1, 4:5, 9:16, 16:9, plus App Store screenshot specs)
• Editing UGC and founder/coach video content — cutdowns, captions, hook overlays, B-roll
• Motion graphics — animating app UI for product demo ads and store listings
• Reels, TikToks, and Instagram organic content
• App Store and Google Play screenshot sets and preview videos
• Quick iterations on winning concepts

What we provide

A library of real brand photography, UGC footage, founder-shot video, app screen captures, plus our brand guidelines and graphic identity system. We don't use AI-generated photo or video — only real assets. Your job is to edit, compose, animate, and design with what we give you.

Who we're looking for

• Based in Canada, English-native
• 5+ years of design experience, with a senior portfolio
• Comfortable across After Effects, Premiere or Final Cut, Figma, and Photoshop
• Has shipped creative across multiple channels — paid social, app store, and organic — for DTC, app, or wellness/fitness brands
• Understands different channel specs and what makes creative work in each context (a Meta ad ≠ an App Store screenshot ≠ a TikTok)
• Strong brand discipline — can stay inside a system without losing creative spark
• Fast iterator, comfortable with weekly cycles and async communication

Logistics

• Hourly contract, billed weekly or bi-weekly
• Rate range: $50–100 CAD/hr depending on experience
• Hours flexible — we'll start with a small paid trial brief and scale up based on fit and our needs
• Fully remote, async-friendly, occasional video calls
• Direct relationship — no platform fees, no agency layer