Digital Media Coordinator - Vancouver, BC | Cactus Club Cafe | FreshGigs.ca | 27/07/15
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Digital Media Coordinator full-time

Location: Vancouver, BC
Company Name: Cactus Club Cafe ()
Category: Social Media
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Cactus Club Cafe is currently recruiting for a Digital Media Coordinator at its national Head Office in Vancouver. The successful candidate will be in the Marketing Department and will report to the Director, Marketing.

You are:

  • An excellent communicator
  • Creative and results-oriented
  • Effective and happy in a fast-paced environment
  • Knowledgeable and excited about the restaurant and hospitality business
  • Not afraid to try, try and try again – learning and optimizing from each experiment

Responsibilities of this position include:

  • Bringing the Cactus Club Cafe brand and experience to life through digital media
  • Engaging guests and potential job candidates via daily management of social media
  • Content calendar development and implementation, including post/story ideation, blog and web copywriting, and photo/video sourcing
  • Contribute to development of overall social media strategy
  • Grow Cactus Club Cafe audience through best-in-class content and engagement
  • Deliver timely, useful reporting and insights using Hootsuite, Google Analytics and other tracking tools
  • Plan and execute email marketing to drive brand, promotions and special events
  • Coach and support social media managers at restaurant level, managing social media best practices and training
  • Test new channels/tools and report behaviors/uptake
  • Other duties and special projects as assigned

Skills and Qualifications:

  • Degree/diploma in business, marketing, communications, journalism, English or applicable experience
  • 3+ years experience in related role
  • Strong knowledge and comfort with social platforms including Facebook, Twitter, Instagram LinkedIn, Google +, Yelp, Trip Advisor, etc.
  • Solid understanding and experience with paid and earned media
  • Passion for social media, storytelling and delivering outstanding service
  • Excellent writing skills
  • An eye for design/photography/film
  • Additional assets would include:
    • Knowledge of online advertising and email deployment
    • Hootsuite University certification
    • Restaurant or hospitality experience
    • Photography/video production skills

Attributes:

  • Creativity, curiosity and tenacity, with a proven track record for getting things done
  • Excellent editorial instincts and a head for what’s on trend
  • Strong organizational skills with the ability to multi-task and prioritize projects
  • Detail-oriented, self-motivated and able to work towards tight deadlines
  • Works well independently and as part of a team
  • Optimistic, solutions-oriented attitude
  • Thrives and remains fun and friendly, even in fast-paced and high-pressure environment
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