Prizm Media Inc. is a rapidly growing marketing services company with an unique lead generation solution for companies wishing to secure new clients.
Reporting to the Production Manager, the Media Buyer assists in managing the back-end of company's current campaigns (ie; working with current media partners, and affiliates), and assist with other tasks as needed.
Negotiate the best deal possible with media (aka: data providers) and Call Centers when appropriate.
Estimates, updates and adjusts analytics measuring performance of each provider and Call Center.
Documents all negotiations, make-goods and credits.
Executes all media plans within established budgets.
Designs optimum buys in terms of cost efficiency, goals delivery and vendor agreements.
Meets with media representatives and accesses media database to research available options for media placement.
Monitors progress by spot checking performance and negotiating credit or billing adjustments when necessary.
Collaborates with clients and other team members to resolve media billing issues.
Skills, Experiences and Competencies Required:
Analytical: Must be able to thoroughly analyze data in order to make educated forecasts and decisions.
Learn new concepts quickly: Each campaign may present different challenges and require the specialist to become an expert quickly.
Negotiation: seek the best prices and service from each of the vendors always being careful to not risk quality over cost.
Presentation: Over the phone or in-person in a specific sales setting or in broader tradeshow venues. Basic project Costing or basic understanding of accounting.
Computer literacy on standard and proprietary software applications.
Must have at least 2 years prior experience working on media buying (data) and affiliate programs for traditional or online marketing, advertising or consumer-oriented sales campaigns.
Experience leveraging the power of SEO, online search, HTML, and social media tools to capture data for campaigns
An understanding of PPC advertising.
Must have ability to travel to USA.