Social Marketing Specialist - Vancouver, BC | Blitzoo Games, Inc. | | 30/08/11
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Social Marketing Specialist full-time

Location: Vancouver, BC
Company Name: Blitzoo Games, Inc. ()
Category: Marketing , Social Media
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Manager or Director level depending on experience.This is a hand-on position.

Reports to the CEO

Works with the Community Manager, Studio Director, game team and 3rd party partners.

Focus is on developing and executing a comprehensive strategy to grow our flagship Facebook game, as well as build the company’s brand. Requires a creative thinker with practical experience in social marketing tactics.


  • Create and implement online customer acquisition campaigns to generate business growth.
  • Create and implement programs to re-engage lapsed players.
  • Oversee daily advertising efforts with our various social ad partners.
  • Optimize campaign and program performance through continuous testing and monitoring of game/player data from our Kontagent analytics platform.
  • Develop and manage strategic online partnerships and affiliate relationships to drive customer acquisition.
  • Develop a strong brand presence in the social games industry.
  • Engage and manage key influencers.
  • Develop and execute Email campaigns and online promotions.
  • Create and manage blogs for both the game and company .
  • Manage the relationship with our PR firm.
  • Monitor competitive landscape to identify best practices.

Should have the following skills:

  • 3+ years experience with developing and implementing online marketing strategies
  • Thorough understanding of customer acquisition and retention techniques
  • Extensive experience with social games (preferably Facebook)
  • Thorough understanding of analytics and A/B testing
  • Ability to analyze campaigns and compare ROI
  • Excellent communication skills in English, both written and verbal
  • Experience with online gambling companies a plus
  • Experience with Wordpress a plus
  • Design/HTML skills a plus
  • Javascript/PHP skills a plus
  • High energy and outgoing
  • Articulate and proactive
  • Passionate

Salary: Based on experience, drive and vision.

Blitzoo Games, Inc. is a 21 person social games studio in Vancouver focused on creating original IP for Facebook and other social networks.

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