SEM/Web Strategist - Duncan, BC | Worksite Safety Compliance Centre | FreshGigs.ca | 13/12/17
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SEM/Web Strategist full-time

Location: Duncan, BC
Company Name: Worksite Safety Compliance Centre ()
Category:
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About Us:

Worksite Safety Compliance Centre is one of Canada’s leading providers of simple, effective, and easy to use health and safety training. We are focused on providing our clients with excellence in customer service, industry-leading online training and regulatory compliance.

We're looking for a talented, creative, confident self-starter to join our team at our new Duncan office location on Vancouver Island.

Summary:

This position is one that requires an analytical approach to creative problem solving and a strong understanding of current and emerging web marketing strategies. For the right applicant, there will be ample opportunity to learn on the job and refine skill-sets.

The right applicant will be comfortable with numbers and understand the importance of tracking results, analyzing performance data, and creating a positive return on investment.

Roles & Responsibilities:

  • Development and execution of marketing strategies for digital products, physical goods, and bookable products.
  • Ongoing creation, management and performance optimization of advertising campaigns, marketing efforts, and brand reputation.
  • Work with development, customer service, and sales team leads to take a organizational approach to conversion optimization.
  • Participate in ongoing product training and personal skills development.

Experience & Qualifications:

  • Experience with analytics software and search engine marketing is a must
  • Ability to work independently a must
  • Ability to think critically and solve problems creatively is a must
  • Experience with conversion optimization tools (A/B testing, Multivariate Experiments, Heat mapping, etc..) is ideal
  • Working knowledge of HTML, JavaScript, and CSS is ideal.
  • Valid AdWords certifications for Search, Display, Shopping, DoubleClick, Analytics, Digital Sales, and Video is an asset
  • Experience with Google Analytics is an asset.
  • Experience with social marketing platforms such as Facebook for business is an asset.
  • Bring a wonderful, can-do attitude and positive vibe to our team

Great Reasons to Join Our Team:

  • Stocked office kitchen full of snacks, loose leaf tea, and café quality espresso
  • Fun-loving positive working environment
  • Free Parking, and a convenient commuting location right off the highway.
  • Extensive Health and benefits plans
  • Growth opportunities
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