Marketing Communications Specialist - Vancouver, BC | Global Relay | | 15/07/11
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Marketing Communications Specialist full-time

Location: Vancouver, BC
Company Name: Global Relay ()
Category: Communications, Marketing
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Global Relay ( is the world leader in hosted email & IM archiving, continuity and eDiscovery innovation. We offer the fastest search, retrieval and monitoring capabilities in the world today. Our email & IM archiving and perimeter security technology provide businesses with highly secure offsite storage and backup while satisfying all compliance, privacy, security, business continuity, corporate governance, audit and litigation requirements.

Headquartered in Vancouver's historic Gastown, Global Relay has regional offices in New York, London and Singapore providing leading Message Archiving and Compliance Service to customers world-wide. Global Relay recognizes excellence and provides our team members with endless opportunities for growth and development. We are always looking for intelligent, creative individuals who love challenges of solving real world business problems.

The Role:
We are looking for an energetic and easy going individual who has solid Marketing Communications background and experience to join our team. If you are passionate about your work, love challenges and would like to take part in the growth of this booming industry, this opportunity is for you!

Role Responsibilities:

  • Participate in the development of Global Relay's Sales, Marketing and Business Development strategies, new go-to-market strategies, product design and deployment and positioning to help maximize sales in each region and globally and in the industry sector
  • Prepare thought leadership articles, case studies, surveys, white papers, product briefs, industry-specific solution papers, Blog write-ups and online postings
  • Assist with and participate in promotional activities such as conference panels, tradeshow activities, social networking activities, award entries, online Sales videos, online Help tools and other Marketing events
  • Prepare, coordinate and facilitate PR activities such as press releases, Global Relay newsletters, Sales and company promotional materials
  • Assist in the design and content of Global Relay's website and its on-going maintenance
  • Oversee SEO initiatives and Google Adwords campaigns
  • Work with Business Development team to assist with Partner Program materials, Partner Sales initiatives and Partner Sales training
  • Work with Business Development and Sales teams on developing Marketing strategies and campaigns to generate new customers via a direct outbound Sales effort
  • Assist with Global Relay's internal communication, training and education on our services and competitive positioning
  • Facilitate and manage relationships with research analyst firms, including briefings, inquiries and various product evaluations


  • Previous experience in Marketing Communications, preferably in a technology or software environment
  • Bachelor's Degree with concentration in Marketing or Communications or equivalent field
  • Strong experience in release articles, blog writing and promotional materials preparation
  • Experience in participating in promotional activities such as tradeshows, conference panels and other Marketing events
  • Exceptional writing skills in a variety of applications and media
  • Proven track record of success in working with social media strategies
  • Demonstrated ability to match design to target audience
  • Highly creative thinker and strong communicator with great people skills
  • Excellent project management and organization skills; strong computer skills
  • Goal-oriented self-starter who can work independently as well as in a team environment; comfortable working under pressure in a highly entrepreneurial environment
  • Strong work ethic with a willingness to multi-task and flexible to take on varied responsibilities
  • Good judgment to proactively and independently solve problems and make decisions
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