Marketing Communications Manager full-time
Location: Calgary, AB
Company Name:
Spartan Controls Ltd.
(http://www.spartan.ab.ca)
Category:
Communications, Marketing
Spartan Controls is searching for a dynamic and creative individual for the position of Marketing Communications Manager. Reporting to the VP, Oil & Gas, you will be responsible for the successful development and execution of marketing communication strategies that support the achievement of Spartan’s overall business objectives.
Role & Responsibilities
- Develop and execute marketing communication strategies
- Lead a small team of marketing specialists focused on delivering to a comprehensive marketing communications plan
- Provide expert digital marketing and social media knowledge for developing and building a successful digital and social media program focused on ‘creating an exceptional customer experience’
- Manage and evolve Spartan’s brand including overall responsibility for standard templates and marketing materials used throughout the company
- Support content development for Spartan’s external website
- Keep up-to-date on emerging channels and make recommendations on best course of action
- Work closely with all sales, business development and business unit leaders to develop strategic communications and marketing materials with a strong solutions focused approach
- Delivery solutions focused content in a variety of media
- Collaborate with IT to assist in the development and leverage of new technologies for communication, promotion and marketing, leveraging analytics
Qualifications & Skills
- Post-secondary degree in Management, Marketing, Communications or related field is required
- Masters degree in Communications/Marketing is an asset
- 8-10 years of experience in a senior marketing / communications role
- Leadership capabilities, self starter, innovator
- Experience in the process automation industry or related industry or is an asset
- Solid understanding of marketing principles and customer first thinking
- Experience and expert knowledge of mobile, online interactive and social media tools, techniques and best practices
- Superior writing and communication skills with the ability to create technical product and solutions marketing materials
- Demonstrated knowledge of graphic design principles, layout and production
- Strong organizational skills with ability to handle multiple tasks and meet deadlines
- Entrepreneurial work ethic
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