Marketing & Communications Advisor full-time
MARKETING & COMMUNICATIONS ADVISOR
We’re looking for a Marketing & Communications Advisor who wants to be part of team devoted to supporting safer communities and a more just society. We are the team that helps promote awareness of JIBC and its many career paths for people who want to make a difference. We’re a small, busy team, eager to be as creative as possible and to take full advantage of your strategic approach, ideas, writing and visual storytelling skills. You’ll work with a collaborative team of colleagues and our enthusiastic internal clients, who are also passionate about helping share our educational offerings and services. We offer a competitive salary, great benefits and are currently putting the finishing touches on a long-term remote work framework for those with an interest.
This is a regular, full-time position reporting to the Senior Manager, Communications and Marketing. This position is based at our New Westminster, BC campus.
Justice Institute of British Columbia:
Justice Institute of British Columbia (JIBC) is Canada’s leading public safety educator with a mission to develop dynamic justice and public safety professionals through its exceptional applied education, training and research. JIBC offers internationally recognized education that leads to certificates, diplomas, bachelor’s degrees and graduate certificates; exceptional continuing education for work and career-related learning and development; and customized contract training to government agencies and private organizations worldwide. Each year, over 36,000 students study at one of JIBC’s six campuses in B.C., through online education, and at locations in more than 150 BC communities, as well as sites across Canada and around the world. Our education contributes to safer communities and a more just society by providing professionals with the knowledge, skills and abilities to excel at every stage of their careers and make a difference every day.
Summary:
Are you creative, service-oriented, and passionate about post-secondary education and public safety? If you are, this position may be a great fit for you. You will create and oversee marketing and communications plans and activities for a portfolio of internal clients representing approximately half of the Institute’s Schools and Divisions. You will also participate in JIBC-wide marketing activities. Working closely with programming staff in the School and Divisions, the marketing and communications advisor creates and implements marketing and communications plans and content that ensure an integrated and strategic approach to promoting JIBC and its many offerings using a variety of approaches, tactics, and measurements, including digital media, email marketing, social media, web analytics, and print, to ensure an optimal return on investment.
Qualifications & Requirements:
- Marketing or Communications diploma or undergraduate degree with a minimum of five years’ related experience in all aspects of developing, maintaining and measuring the success of marketing strategies to meet organizational objectives; or an acceptable equivalent combination of education, training and experience;
- Demonstrate a thorough understanding and expertise in using digital advertising tools including Google Ads Manager, Facebook Ads, LinkedIn Ads, and Hootsuite;
- Proficiency in Microsoft Outlook, Word, Excel and MS Teams;
- Knowledge of Qualtrics Survey and Colleague or similar evaluation and student information systems;
- Familiarity with Drupal (or similar software);
- Knowledge of and ability to use email marketing software such as Campaigner;
- Knowledge of and previous experience working with CRM systems is preferred.
If selected for an interview, a presentation of a portfolio of the candidate’s previous examples of marketing plans with tactics may be requested.
We offer a total compensation package that includes Extended Health and Dental Benefits, and enrollment in the Municipal Pension Plan after six months. In addition, we offer 15 vacation days annually (pro-rated in first year), as well as generous other leave entitlements.