Canada Post is changing the marketing conversations we are having with our customers and embarking on a smarter way of doing business in this space. If you are passionate about helping customers elevate their brand and ready to be part of a team leading this change, we are currently seeking an enthusiastic Business Development Manager in Direct Marketing. This is a sales leadership role for someone who has proven success selling advertising media solutions and a disciplined approach to business development.

As the Manager, Business Development / Direct Marketing you will:

• Execute a territory plan and approach in order to meet and exceed sales targets.
• Develop and present strategic information, best practices and case studies that highlight the key role played by Canada Post marketing product offerings in a customer’s marketing mix.
• Develop high quality presentations and lead customer marketing discussions in order to educate, share best practices and influence perceptions of Canada Post to drive direct marketing and data revenue.
• Conduct marketing tests in customer environments to demonstrate the advantages of increasing the direct mail spend in support of ongoing strategic marketing discussions.
• Keep abreast of trends and developments in the media/advertising/direct marketing landscape as part of a self-directed continuous learning and professional development process.
• Support requirements gathering, solution development and negotiation of sales contracts with customers.
• Support cost/benefit analysis and related strategies and provide input into customer specific pricing proposals and business cases.
• Provide support to the Director of Business Development for Direct Marketing on defining the market strategy and communicating the dynamic changes within their regional area.
• Closely monitor Direct Marketing performance, gather information and intelligence ensuring that strategies are in place to mitigate erosion and maximize revenue growth.

Education and work experience

In addition to a business or marketing degree or diploma, you have 5 years' advertising or media solutions sales experience or 5+ years in project management and business strategy.

You also have:

• Proven success in achieving sales targets.
• An ability to penetrate accounts quickly and set a sound market development strategy with a vertical focus in mind.
• A proven track record in prospecting, acquiring and retaining customers.
• Experience interacting with senior executives including C-level executives.
• Exposure to matrix organizations.
• Effective consensus building skills.
• An ability to integrate with an internal cross functional team collaboratively.

A CMA marketing certificate in Direct Marketing or Relationship Marketing (Advanced) would be an asset.

CAREERS THAT DELIVER

If you're ready to make a difference and discover your full potential, Canada Post delivers a variety of exciting and challenging career opportunities across the country. As one of Canada’s top employers and best corporate citizens, we’re committed to attracting, retaining and developing a winning team to meet the evolving needs of Canadians and secure our future.

Canada Post offers:

A total compensation package

• Competitive salary
• Annual incentive program
• Comprehensive individual and family benefits coverage
• Vacation and leave options
• Defined Contribution Component of the Canada Post Corporation Registered Pension Plan

A strong community of employees

• Our employees drive innovation and ensure that our business continues to evolve to meet our customers’ changing needs

The satisfaction of a job well done

• You’ll be part of a winning team that touches the lives of millions