As the Director of Marketing for D3, you will be responsible
for planning and executing high impact, strategic marketing programs for the
North American and international market. Your efforts will have a direct impact
on the D3 Sales!
In this role your key contributions will be:
Development of all branding, advertising, collateral,
events, and web strategy.
Public Relations including, managing PR firm, coverage
analysis and ROI tracking for PR activities, strategic planning for release
schedules, advertising schedules.
Writing press releases, case studies, white papers as
Tracking the effectiveness of marketing campaigns executed
for your segment
Work with regional marketing team to source and secure
customer testimonials, including case studies, success stories, video
testimonials, quotes, and sales
Market research, competitor analysis and the development and
implementation of lead generation programs.
Trade shows and other industry events.
Collateral materials, presentations and other sales tools.
Identify and implement new marketing opportunities to
increase awareness among D3's key markets and constituencies and to drive
Craft content that is creative, compelling, well-timed and
appropriate for the audience
Create ‘go to market' goals and plans, execute and/or
oversee product launches
Establish the company as a thought leader in the space,
garnering the support of analysts and increasing brand awareness.
Desired Skills & Experience
Bachelor's degree in Marketing, Business or equivalent.
2 to 5 years' experience managing strategic development and
execution of all marketing communications, advertising and brand activities in
software, high technology or eBusiness environment.
Strong leadership and interpersonal skills as well as strong
written and verbal communication skills.
Ability to think strategically, generate creative solutions,
manage multiple projects, and achieve successful business results rapidly.
D3 Security Management Systems, a privately held company headquartered in Vancouver, British Columbia, is a developer of software for Security, Governance, Risk Management, and Compliance functions of organizations. The company operates as an enterprise on-site and software as a service provider with products designed for investigative case management, incident management, computer-assisted dispatch, security guard tour and security post orders.
The D3 approach of using technology to improve all aspects of security, governance, risk and compliance management promotes efficient and consistent gathering of critical data that triggers actions and enables data analysis using a built-in business intelligence engine. Integration of D3 products into any environment ensures a higher level of performance and improved budget management.