Digital Marketing Specialist full-time
WHO WE ARE
STORMTECH is a Vancouver based company making a wide variety of performance, technical apparel, bags and accessories for companies in over 30 countries. Quality and design have remained at the forefront of the company’s mission, which is to “Provide Innovative Performance Apparel and Outstanding Customer Service”.
WHAT YOU DO
The Digital Marketing Specialist’s role is to facilitate digital design and asset creation, supporting expansion and growth of company services and products. The primary goal of this role is ensuring digital output aligns with cross-functional expectations within a global, multi-channel e-commerce environment.
The Digital Marketing Specialist requires an in-depth knowledge of Stormtech products and market goals. Proficiency in graphics, mobile design, landing page creation, and web development project management is a must. Digital Marketing Specialists rely on planning and experience to accomplish identified goals
Ensuring digital production goals are met for B2B and B2C channels
Development and execution of digital programs and campaigns, including online advertising, regional tactics and design, channel based asset creation, mobile testing, and responsive email design
Interface with overall marketing functions, both B2B and B2C product marketing teams
Lead cross-channel alignment of digital touchpoints
Developing and coordinating multimedia packages
Present recommendations to streamline workflows to Manager of Digital Marketing.
WHO YOU ARE
Deep understanding of digital marketing and digital production.
Proven experience delivering effective and innovative digital campaigns.
Proven experience delivering a variety of digital assets including rich media online ads, micro sites, social media assets, video, email, and cinema-graph.
Proficient with Adobe Photoshop, Illustrator, DreamWeaver, HTML 5, CSS, responsive. multi-platform design.
Understanding of e-commerce/m-commerce environments.
Strong planning and execution skills, passionate about digital, sharp attention to detail, outstanding communication skills.