Somewhere along the way, CRM got really hard to use. We’re changing that. ProsperWorks was built with three basic principles in mind: keep it simple, show what matters, and make it actionable.

Are you a prolific content creator with a knack for SEO? Do you have a proven track record of growing organic traffic and consistently ranking at the top of SERPs? Are you deeply analytical and process-driven by nature? If that sounds like you, keep reading.

Reporting to the Head of Content Marketing, the Content and Search Marketing Manager will be responsible for significantly growing our organic traffic by writing and optimizing long-form content that attracts and educates our target audiences. In addition to ongoing content creation and management, this hire will take on large-scale historical optimization projects and run experiments that improve our SERP rankings and keep our content fresh.

Our ideal candidate has a deep understanding of the pillar-cluster content model, experience ranking at the top of SERPs for keywords with high difficulty, and proven frameworks for both ranking in SERPs and winning featured snippets.

A day in the life…

• Write long-form, search-optimized content that attracts and educates website visitors
• Edit and optimize both new and existing content to boost SERP rankings
• Conduct keyword research to uncover long- and short-tail keyword opportunities
• Plan and execute large-scale historical optimization projects to increase organic traffic
• Populate and schedule website content using our content management system
• Monitor and report on organic traffic growth and SERP rankings
• Run experiments to discover new ways to improve organic traffic performance
• Closely follow trends in content marketing and search engine optimization
• Coach and mentor other team members in search engine optimization best practices
• Create and implement frameworks for ranking at the top of SERPs and winning featured snippets

You have...

• 3-5 years of marketing experience at a B2B software company, preferably with a focus on organic acquisition
• Proven track record of driving organic traffic, ranking at the top of SERPs, and winning featured snippets
• Ability to write and edit clear and compelling copy under tight deadlines
• Solid portfolio with strong long-form, search-optimized content samples
• Deep understanding of content strategy and search engine optimization, including how technical issues affect website performance
• An analytical mindset, comfort working with large datasets, and a passion for digital marketing
• Experience using Google Search Console, SEMrush, KWFinder, Google Analytics, and content management systems
• Degree in marketing, business, economics, statistics, or related field

Brownie points…

• Experience executing large-scale historical optimization projects
• Experience producing content for an audience comprised of sales professionals and other relationship managers at SMB and mid-market companies
• Prior knowledge of CRM software

Tell me more about ProsperWorks...

• Great team: Founded by successful veterans of Yahoo, Zynga, and eBay
• Huge market: Disrupting a massive, growing $35+ billion market for CRMs
• Funding: Raised over $87M for our Series C from top-tier investors
• On a roll: Our technology has won the following awards in the last year: G2Crowd #1 in Customer Satisfaction Summer Rankings, Google Best New Tech Partner of the Year
• Happy customers: Help hundreds of small and medium-sized businesses be more successful. Just read our reviews.
• Impact: A fun, transparent, and exciting start-up culture that empowers its people to make a huge impact.