Associate Marketing Manager - Digital full-time
The Peak Group of Companies is one of Canada’s fastest growing home improvement products and installation companies. We are a dynamic organization that is customer-focused, ‘hands on,’ professional, and passionate about home improvement.
Position Overview
Have creativity oozing from your ears … we want you! Peak is searching for an Associate Marketing Manager to round out our Marketing team as we support the rapid expansion we have been experiencing.
We are looking to hire for a full-time position in our Richmond, British Columbia office. Reporting to the Senior Marketing Manager, the successful candidate will be a key member in our mission to provide an outstanding customer experience through all marketing channels.
Responsibilities
Web Development & Content Management:
Manage, develop and maintain all Peak Products websites (CMS)
Develop strategic copy / content to drive additional sales (SEO / campaign management / product development)
Work with Senior Marketing Manager to strategize and explore new opportunities through all online mediums
Evaluate / implement opportunities for third party / online lead generation
Work with Marketing Coordinator to upload marketing material to online libraries, internet groups and social media sites
Manage all of Peak Products’ skus online and optimize all existing product pages
Social Media & Community Management:
Manage all online accounts for social media / product pages / customer feedback
Generate blog content and manage regular content submissions
Leverage various community management tools to build brand awareness through social mediums
Video Production & Content Development:
Produce & edit video content to be uploaded on social media platforms – script creation, filming, editing and distribution
Develop strategic copy/content for both print & web related content
Work with Marketing Coordinator to upload marketing material to online libraries, internet groups and social media sites
Analytics
Data Analytics for all accounts (websites / social media )
Assist in the delivery of campaign reporting and line of business results analysis for Senior Management
Monitor all sales channel performance for quality and compliance
Evaluate market trends and competitor activity and provide analysis and recommendations to management on pricing structure / promotional activity / marketing materials
Qualifications
Diploma or degree in Visual and Digital Arts / Web Development / Design or equivalent experience
Minimum 3 years of related experience
Fundamental knowledge of Google Analytics / Adwords and SEO
Experience working with CMS (Wordpress) – working knowledge CSS and HTML is required
Experience working with Adobe CS is required
Excellent written skills, experience with copywriting is required
Ability to identify, diagnose and quickly mediate problems that arise in projects
Ability to manage, prioritize and deliver / execute multiple tasks, projects and assignments effectively
Knowledge of home renovation industry an asset
Strong organizational skills with the ability to prioritize and balance conflicting tasks and manage internal and external stakeholder
Proficiency in Microsoft Word, Excel and PowerPoint
Bilingual English / French an asset!
The Peak Group of Companies is an equal opportunity employer. We respect the dignity and worth of every individual in the workplace and value the importance of diversity, fairness, and trust. We offer a dynamic work environment and a competitive compensation package. Our goal is to attract, develop, and engage employees with exceptional ability and diverse backgrounds.