Web Producer - Winnipeg | CBC Radio-Canada | FreshGigs.ca | 29/11/12
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Web Producer contract

Location: Winnipeg
Company Name: CBC Radio-Canada ()
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Whether you work on or off camera, it takes a large and diverse team to deliver programming that is distinctive, innovative and entertaining in English, French and eight Aboriginal languages. You probably grew up watching the national public broadcaster. Here’s your chance to be part of our team at CBC Manitoba.

We are looking for an online producer on a one-year contract to execute our regional digital strategy. This is a hands-on position reporting to the senior producer of newsgathering where a deep understanding of what drives audiences in the digital space – including social media – is essential. We are looking for a bright, energetic and creative individual to ensure our regional site is a journalistic leader and that we are actively exploring ways to engage and reflect the opinions and ideas of our community. You will have passion and a can-do attitude, along with a highly developed set of interactive content production skills for writing, editing and publishing content across multiple platforms. In addition, you have a proven track record of building awareness and traffic using social media tools and other tactics. You bring your solid industry knowledge of digital media to advise on product direction, in alignment with overall objectives. Your hands-on experience in executing digital programming ensures the popular programming you create is easy to use and highly accessible to a large audience. You will also work directly with our staff to ensure they are knowledgeable/ trained about the best ways to serve our audiences in the digital space.


  • Job requires a university degree or equivalent.
  • Job requires five years digital experience.
  • Smart and creative journalist with a proven track record and ability to deliver story ideas and content with relevance for local audiences.
  • Proven experience overseeing the production of excellent interactive content that is popular and easy for the audience to find and use.
  • Broad experience working on social media.
  • Creative thinker with an innovative spirit; ability to inspire innovation, generation of new ideas and continuous improvement in team members.
  • Effective communicator and leader with strong interpersonal skills; strong team player who can effectively coordinate team assignments.
  • Ability to handle constantly changing and multiple priorities while juggling many productions and/ or projects. Ability to chase stories and create content that is journalistically sound and relevant to our audiences.
  • Ability to take initiative, meet deadlines, problem solve and make decisions against strategy.
  • Experience writing news for a major professional online publication or broadcaster a definite asset.
  • Experience and proven ability to write with Standard English grammar, Canadian Press style; knowledge of CBCNEWS.ca style an asset.
  • Experience in determining potential issues and journalistic policy violations in print or online copy. Understanding of Canadian libel law.
  • Excellent understanding of usability, accessibility.
  • Good understanding of project management, legal and rights frameworks and constraints, and financial budget management.
  • Knowledge of HTML an asset.
  • Ability to quickly learn about new technologies that are CBC supported, and how these technologies can be used optimally.
  • Excellent awareness of the media industry, and keeps abreast of interactive technologies and how major industry players are employing a wide range of digital outputs and formats
  • Ability to work flexible hours, including evenings, overtime and weekends as required
  • The ability to take initiative, be pro-active, and contribute positively to a team.
  • Ability to focus and develop ideas and insights to best utilize the corporation's return on investment.
  • Good understanding of project management and strong organizational skills.
  • Ability to participate in a highly creative and collaborative team in a dynamic work environment

CBC/Radio-Canada is Canada's national public broadcaster and one of its largest cultural institutions.  CBC/Radio-Canada brings diverse regional and cultural perspectives into the daily lives of Canadians in English, French and eight Aboriginal languages.

CBC/Radio-Canada is committed to reflecting the country's diversity within its workforce and encourages applications from people of any wealth of cultures, linguistic and ethno-cultural communities, gender, sexual orientations, ages, religions and those with different abilities.

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