Senior Public Relations Consultant - Toronto | StrategicAmpersand Inc. | | 06/09/16
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Senior Public Relations Consultant full-time

Location: Toronto
Company Name: StrategicAmpersand Inc. ()
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StrategicAmpersand is Canada's largest independent integrated marketing communications and PR agency specializing in the technology and consumer electronics industries. We are looking for an experienced, dynamic PR professional to join our team and work on some of the best known brands in the world.


  • A university degree in communications, public relations or journalism or related relevant experience
  • Six to 8 years of progressive agency experience in technology-focused PR
  • Solid writing and editing skills
  • Senior level strategic experience in client, account and budget management a must
  • Excellent interpersonal skills and the ability to effectively serve a wide range of internal and external contacts
  • Strong ability to multitask and prioritize projects; works well under pressure
  • Effective problem-solving skills
  • Solid understanding of and experience with social media platforms and tools
  • Experienced with integrating digital and social media into PR/communication programs
  • Familiarity with PR tools such as Meltwater and Cision an asset
  • Bilingual is an asset

Primary responsibilities include:

  • Deliver superior service as an integral part of the clients’ communications team
  • Develop and implement strategic communication plans and strategies
  • Research, write and edit a variety of media and editorial materials
  • Establish/maintain/strengthen relationships with media and analyst contacts
  • Develop innovative media pitch content
  • Manage and execute social media strategies/plans for clients
  • Coordinate and manage media interviews
  • Coordinate and manage media and customer events
  • Manage an account team and mentor junior staff
  • Efficiently manage client and internal budgets
  • Participate in new business development opportunities
  • Occasional business travel required
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