Search Engine Marketing Manager - Toronto, ON | Techwyse | | 30/06/11
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Search Engine Marketing Manager full-time

Location: Toronto, ON
Company Name: Techwyse ()
Category: Account/Project Mgmt
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Are you a Paid Search and/or Google Adwords guru? If so, we have the ultimate position available where you can manage and lead the way for a leading search marketing firm.

The position available is Paid Search Manager. As a leading Canadian search engine marketing firm we are looking for an energetic and ambitious individual who is interested in developing unique campaign strategies and leading a team of paid search co-ordinators. The role includes the complete setup and management of clients working with the company.

Candidate should possess ambitious characteristics, organization skills, be results driven, with willingness to work varying time schedules with a team of young, vibrant individuals. We want to stress that the successful candidate must be fluent in English.

Skills Required

  • Advanced experience with Google Adwords, MSN adCenter, Facebook & other relevant platforms
  • Experience using Google Analytics
  • Strong written and verbal communication skills
  • Strong grammar
  • Fluent in English
  • Typing speed of at least 50 WPM
  • Strong Attention to detail

Nice to have skills:

  • Experience using Google Website Optimizer & other web conversion tools
  • Google Adwords Certification
  • Light PHP Programming
  • HTML / Dreamweaver
  • Project Management skills
  • Experience in Search Engine Optimization
  • Knowledge of Microsoft Office Suite
  • Content Writing
  • French language (both spoken and written) an asset

Other Relevant Details For This Exciting Position!

• Paid Search Campaign Management
o Note: We rely very heavily on the 'cost per lead' and 'cost per sale' metric.
o Conduct research and select keywords to create Pay-Per-Click campaigns
o Manage campaign budgets to ensure that clients' spending is allocated according to contract terms and goals.
o Maintain and manage campaigns including bid prices, keyword strategy, cost per conversion, cost per click, ad copy etc.
o Exercise bid management tools and data models to maximize positive effects of PPC campaign.
• People Management
o Manage a team of SEM professionals specialists both internally and in our offshore operation.
o Help build scaleable business processes
• Client Interaction
o Provide clients with strategic recommendations to increase traffic, increase conversion and click through rates.
o Create and deliver reports on performance to clients on a regular basis.
o Ensure that clients are well taken care of, exceed their expectations as a client and meet all goals on a daily basis.
o Manage client relationships on a day-to-day basis through meetings and client calls.

About Us
We are a leading search and internet marketing company in Canada. We are presently expanding our service offerings considerably and are looking for exciting talent that have a passion for the internet the same way that we do. Our passions include, search marketing, analytics, email marketing and anything Google!

If you share this same passion then we encourage you to send us your resume. Please note that while we appreciate hearing from you that we are looking for someone that has the skills listed below. Further to these hard skills we are looking for career minded leaders that are looking to put their hearts into their new position. You would be working with a tight group of people that have a passion for the industry and we would expect the same of anyone we hire.

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