Product Marketing Manager - Quebec, QC | Coveo | FreshGigs.ca | 19/06/17

Product Marketing Manager Full-Time

Location: Quebec, QC
Company Name: Coveo ()
Category: Marketing / Strategy

What is Coveo all about? The Best information. Everywhere. Every Time. Recognized as THE Leader in intelligent search and insights, Coveo enables user to benefit from the latest, most relevant information for their needs, via a traditional search box or contextualized content recommendations. Major companies such as Adobe, Logitech and GoPro use Coveo to better answer their customer inquiries, facilitate self-service, accelerate innovation and sell more (and better).

What is it like to work at Coveo? Well, if it was easy, someone else would do it! So, you’ll come to join a team of passionate people with an innovative mindset that constantly pushes the envelope. Then you’ll enjoy learning with the best, the empowerment and trust from the leadership and the major projects you’ll be given leadership on. And you’ll stay for the « Work Hard Play hard » mentality; we sweat it off at work and know how to have fun and facilitate a balance with your personal life. For all these reasons, Coveo has been awarded the Grand and Gold Stevie Awards for great employers in 2016.

The brain behind the Go-to-Market

Our cloud platform and our family of Coveo for Salesforce and Coveo for Sitecore solutions have revolutionized the way companies can provide personalized AI powered experiences to their customers and employees. This in an easy to provision, ultra-scalable and highly secure way. As our Product Marketing Manager you will give this technology a voice by developing and executing a go-to-market strategy that will carry the hyper-growth we are currently experiencing. You will have the chance to collaborate with a world-class product management team, have a direct impact on revenues by enabling  our sales team and instrumentalize our marketing team that will echo the massage world wide.

Here are the highlights of the role

  • Insights: Create commercial and sector-specific strategic insights into how Coveo can impact potential customers. Collaborate with Product Management and Sales to develop personas, targets and insights.

  • Strategic positioning. Develop product positioning, personas and messaging that differentiates Coveo products and services in the market. You’ll work with the field, partners, and analysts to position our products not only on the high level but also around individual new technologies or features that we bring to market.

  • Content Creation: Deliver impactful customer facing product assets and collateral that supports our key messages.

  • Field Enablement: Deliver Sales and partner enablement tools to help with acquisition and sales conversion.

  • Product launches: Plan the launch of new products and manage the cross-functional efforts.

  • Evangelism: Identify speaking and presentation opportunities at trade-shows and lead the charge in establishing a strong presence for Coveo at key conferences.

  • Feedback: Maintain ongoing product feedback loop by collecting and analyzing customer feedback, reviewing usage analytics and using the data to inform our product strategy and roadmap.

You live and breathe for innovative technology ?

This is your opportunity to build your own success story. Beware, if it was easy, someone else would do it. Distill highly technical concepts into persuasive, targeted marketing content is no easy task. This means you’ll need the right set of skills, but also the eye of the tiger to keep up with our tech, the competitive landscape and the market. You will also manage some projects with tight deadlines so you love working under pressure.

The cornerstones of the profile

  • Exceptional writing skills in english (the rest really don’t matter without this one).
  • Stellar public speaking skills and ability to develop customer-facing presentations.
  • A minimum 5 years product marketing experience with a B2B software company. Cloud/Saas a big plus.
  • Strong technical product management and marketing competency including business and market analysis.
  • Excellent people and relationship building skills to interact with cross-functional teams and build consensus.
  • A strategic thinker who also rolls up their sleeves to make things happen.

The icing on the cake:

  • Prior experience in sales or customer facing role.
  • Experience with Agile Marketing.

We have a fit? In this particular role,  you are dealt with an extremely good set of cards, it will be yours to play them well and win the pot. Send us your resume (and a cover letter) and convince us that you are a must have rather than a nice to have.

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