Online Communications Specialist full-time
Location: Halifax NS
  
  
    Company Name:
      New Castle Hotels & Resorts
        (http://www.newcastlehotels.com)
  
  
    Category:
    Communications, Marketing 
  
  
  Job Description
- Execution of all social media activities on a daily basis.
 - Responsible for creating daily blog content.
 - Brainstorm creative ideas for fan engagement.
 - Manage online discussions by listening to audiences, responding in a timely manner to audience needs and requests .
 - Work closely with the properties to ensure proper online messaging and relevancy.
 - Ensuring consistency of messages across multiple networks.
 - Monitor Trip Advisor and respond to all reviews wtihine a 24-48 time period.
 - Establish and maintain a link building program.
 - Coordinate email campaigns.
 - Report preparation.
 - Tracking social media campaign results through Facebook insights & Google Analytics.
 - Coordinate website updates through the various CMS systems.
 
Requirements
- Familiar with all social media related sites, ie. Facebook, Twitter, Pinterest, Instagram, Linkedin, etc. .
 - Strong writing skills including spelling, grammar and punctuation
 - Must be able to write effectively for a variety of audiences – writing is a large component of this role
 - Creative
 - Ability to communicate in a professional manner
 - Passionate about social media
 - Strong work ethic
 - Must be detail oriented, team player and technologically savvy
 - Ability to multi-task while being organized
 - Fast learner
 - Familiarity with NCHR Cdn properties
 
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